Re: Stuart Campbell Op-Ed

From: DoctorJoe@aol.com
Fri Oct 6 07:45:46 2006


In a message dated 10/5/06 7:45:54 PM, terrydubose@sbcglobal.net writes:

> You are correct.   I have always believed that McLuhan got it a bit off.
>   The medium is not the message, the message is the message; the medium is the
> massage”
>

I don't know. I'd go with a combination of both.

The more slick and polished the "medium" is, the more it makes ANY message, even a non-message.

I think the massage can be piggy-backed ONTO the medium, thus amplifying it.

Joe P.




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